Big Data and Digital Marketing Strategy Training
Businesses today are absolutely drowning in data, and the amount of data collected continues to double each year. The question is: what can companies do with all the data they have amassed?
To utilise this data to create business value, businesses must have the right people, systems and processes in place.
An influx of data has changed the business landscape. To succeed in this new landscape, companies must be able to formulate digital marketing strategies that capitalise on big data, social media, and other digital-age trends and technologies.
This two-day training is targeted at talented women who possess several years of management or professional experience in an industry that utilises digital technology.
Afterwards, you will be able to identify opportunities for your organisation to leverage big data to create business value and capable of developing strategies to utilise product and client data to create value for your customers.
Schedule, price and venue
Big Data and Digital Marketing Strategy Training will be held on 29 October and 21 November 2019 at Drakenburg.
The price is € 1.495 excluding VAT and accommodation. It includes study materials and catering.
This training is also part of our Digital Leadership Programme.
Ayman van Bregt
Ayman van Bregt is an expert in value creation, digital marketing strategy and social media.Read his Story
John Poppelaars is a lecturer at the AOG School of Management and Practice Leader Advanced Analytics at BearingPoint.
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